
» Strategic Analysis
- Preparation of detailed market assessments and scenario projections
- Comprehensive company performance profiles; appraisals of financials, route and product strategies, position in market place, strengths and weaknesses
- Competitor and market trend analysis
- Leading workshops and brainstorming sessions for senior management
- Evaluation of corporate strategy and recommendations for improved focus
» Network planning and route development
- Market forecasting, determining potential demand
- Profitability analysis
- Network and fleet appraisals-advising on opportunities to improve efficiency and financial results
- New route development for airports, using proven methods based on deep understanding of the different approaches to network planning taken by low cost and legacy carriers
- Complete support for airports and communities in the solicitation of new airlines and air routes
- Customised preparation and delivery of airport/market presentation material to prospective carriers
- Advising on and undertaking detailed route negotiations
» Revenue Management
- Competitive pricing reviews
- Revenue enhancement techniques
- Improving load factors
- Optimising peak/ off peak flight performance
» Customised training and development workshops
- Tailored to your precise needs, for example:
- Understanding how airlines work-legacy, low cost
- The essentials of network planning
- How to promote good Airline / Airport relationships
- Managing airline negotiations and relationships
- Key staff development
- Coaching in commercial skills
» Expert commentator
- Widely experienced in dealing with global media on key aviation topics-getting over the key messages and being understood by the audience
- Advising on and providing media relations
» Airline Relationship Management (customer relationship management)
- Facilitating clients from within or outside the industry in establishing and maintaining effective airline relationships by providing a clear understanding of airline specific strategies and business models
» Conference and Event Chairmanship/Moderation
- John Strickland has extensive experience in chairing and moderating a wide variety of conferences and events with the highest calibre participants. Drawing upon his industry expertise, he is able to pose the most relevant and interesting questions and to elicite the most informative answers
- Devising seminars and recruiting high calibre interview candidates
See Conferences/Seminars page for latest events
|